Wallets/livi-bank
Livi Bank
0 standards supported
Overview
Livi Bank is HK virtual bank backed by BOC HK + JD Digits + Jardine Matheson, launched August 2020 [1, 2, hk-cro]. Distinctive Livi positioning:
- Gamified rewards via Livi Rewards featuring Wishing Tree (instant cashback up to 100% on transactions).
- Multi-currency support: HKD + USD + CNY for both personal + business accounts.
- Instant USD transfers via RTGS for businesses.
- Personal + Business banking — one of 6 HK virtual banks offering business accounts (alongside ZA Bank, Airstar, Ant, PAO, Fusion).
2021 baseline: ~150,000 users signed up (late 2021); more recent 2025 user numbers not publicly disclosed.
Distinctive 3-corner JV: BOC Hong Kong (Holdings) + JD Digits (Chinese e-commerce JD.com fintech arm) + Jardine Matheson Holdings (Hong Kong's longstanding British-heritage Big-conglomerate) — distinctive Chinese-mainland + Chinese-tech + British-conglomerate trifecta.
History
March 2019 — HKMA Virtual Bank license granted (one of HK's first 8 virtual bank licenses).
August 2020 — Livi Bank service launches [1]: BOC HK + JD Digits + Jardine Matheson JV.
2021-2024 — HK adoption [3]: ~150K users by late 2021.
2025 — Continued HK retail + business virtual banking [4].
Ownership & operator
Operating entity: Livi Bank Limited.
Major shareholders:
- BOC Hong Kong (Holdings) Limited (HKEX: 2388) — Bank of China Hong Kong subsidiary
- JD Digits — Chinese fintech arm of JD.com (Beijing-based; NASDAQ: JD)
- Jardine Matheson Holdings — Hong Kong's longstanding British-heritage Big-conglomerate
Regulators: HKMA (Hong Kong Monetary Authority) — HK Virtual Bank license.
Technical integration
| Layer | Description |
|---|---|
| Channels | Livi Bank mobile app (iOS + Android) + Livi Bank cards |
| Identifiers | Phone + email + card number + HKID |
| HK rail | [[fps-hk]] (Faster Payment System) |
| License | HKMA HK Virtual Bank license |
| Multi-currency | HKD + USD + CNY (personal + business accounts) |
| Business banking | Instant USD transfers via RTGS for businesses |
| Distinctive gamification: Livi Rewards Wishing Tree (up to 100% cashback) |
Users & growth
Baseline [3]:
- Users signed up (late 2021): ~150,000
- 2025 specific user numbers: not publicly disclosed in current sources
- 6 of 8 HK virtual banks offer business accounts: ZA Bank + Airstar + Livi + Ant + PAO + Fusion
Use cases
HK retail + business virtual banking; multi-currency accounts (HKD + USD + CNY) for personal + business; gamified rewards via Livi Rewards Wishing Tree (up to 100% cashback); instant USD RTGS transfers for businesses.
Implementations & partners
Operator: Livi Bank Limited (3-corner JV: BOC HK + JD Digits + Jardine Matheson).
Major HK virtual bank competitors:
- [[za-bank]] (HK's first virtual bank operational + first 1M+ users; H1 2025 1M+ users + HK$49M first profit)
- [[welab-bank]] (HK's largest digital bank by revenue; H1 2025 HK$460M net revenue +70% YoY)
- [[mox-bank]] (Standard Chartered + HKT + PCCW + Trip.com JV; 750K customers 2025 + Jan 2026 crypto trading)
- Ant Bank (HK) (Ant Group HK virtual bank; AlipayHK ecosystem)
- Airstar Bank (Xiaomi + AMTD JV)
- PAO Bank (Ping An OneConnect; Ping An-backed)
- Fusion Bank (Tencent + ICBC + Hillhouse JV)
Regulator: HKMA.
Fun facts
- HK virtual bank backed by BOC HK + JD Digits + Jardine Matheson — distinctive Chinese-mainland + Chinese-tech + British-conglomerate trifecta.
- 2021 baseline: ~150K users signed up by late 2021.
- August 2020 service launch (one of HK's first 8 virtual bank licenses 2019).
- Gamified rewards via Livi Rewards Wishing Tree — up to 100% cashback distinctive innovation.
- Multi-currency: HKD + USD + CNY for personal + business.
- Instant USD transfers via RTGS for businesses.
- 6 of 8 HK virtual banks offer business accounts: ZA Bank + Airstar + Livi + Ant + PAO + Fusion.
Comparison
| Feature | Livi Bank | [[za-bank]] (HK virtual bank rival; ZhongAn-backed) | [[welab-bank]] (HK virtual bank rival; WeLab pan-Asian) | [[mox-bank]] (Standard Chartered + HKT + PCCW + Trip.com JV) | Ant Bank (HK) (Ant Group HK rival) |
|---|---|---|---|---|---|
| Operator | Livi Bank Limited (BOC HK + JD Digits + Jardine Matheson JV) | ZA Bank (ZhongAn Technologies International Group; ZhongAn HKEX: 6060) | WeLab Bank (WeLab Limited; Simon Loong) | Mox Bank Limited (Standard Chartered + HKT + PCCW + Trip.com JV) | Ant Bank HK (Ant Group HK subsidiary) |
| Type | HK virtual bank (BOC + JD + Jardine 3-corner JV) + gamified Livi Rewards + multi-currency HKD/USD/CNY + business RTGS | HK first virtual bank operational + 1st 1M+ users + 1st profitable | HK largest digital bank by revenue + pan-Asian WeLab fintech 70M+ users | HK virtual bank Standard Chartered-anchored 4-corner JV + Jan 2026 crypto trading | HK virtual bank Ant Group HK AlipayHK ecosystem |
| Users | ~150K (late 2021 baseline; less recent data) | 1M+ (H1 2025) | ~500K HK | 750K (2025) | Smaller HK |
| Distinctive | 3-corner JV (BOC HK + JD Digits + Jardine Matheson); gamified Wishing Tree up to 100% cashback; multi-currency (HKD + USD + CNY); business RTGS USD transfers | ZhongAn co-founded by Ant + Tencent + Ping An | WeLab pan-Asian; 500M Asian customers ambition | Standard Chartered + HKT + PCCW + Trip.com 4-corner JV; Jan 2026 crypto SFC Type 1 | AlipayHK ecosystem |
Status
Active, HK virtual bank with 3-corner BOC HK + JD Digits + Jardine Matheson JV [1, 4]:
- Livi Bank Limited since August 2020.
- ~150K users signed up (late 2021 baseline).
- Gamified rewards Livi Rewards Wishing Tree (up to 100% cashback) + multi-currency HKD/USD/CNY + business RTGS.
- HKMA regulated.
Sources
- 1 Livi Bank — official
- 2 Livi Bank JV BOC HK + JD Digits + Jardine HKMA license
- 3 Livi Bank gamified rewards 150K users — SCMP
- 4 Virtual Banks in HK 8 Compared 2026 — Statrys
- hk-cro In-corpus:
reports/countries/HK-hong-kong.md
Source
Biography extracted from livi-bank.md. See matrix.md for standards-support matrix if present.